Walmart Gets its own “Amazon Vine”

If you spend a lot of time reading Amazon reviews, chances are good that you’ve come across someone’s username being followed by a little bit of text that reads “Vine Voice.” This means that the user in question is providing a review of a product they got for FREE, basically in exchange for an unbiased review.

For a breakdown of Vine Voice, head here.

For more on Walmart’s plan, stick around.

Honestly, there’s not much more to explain, but I’ll go for it.

With this program being announced, now branded merchants who sell on Walmart’s marketplace can put apply to have their products be included in Field Agent. The thought behind these programs is that everyone looks for reviews before buying, so how do you gin up reviews for a brand new product and get it selling? Give it away for free, but get a review in return, that’s how.

While Field Agent will function a bit differently than Vine, for businesses especially, I know you’re a simple consumer like me and you want to know how to get that good free stuff. Sorry to say, you actually have to buy the product with this program (at least at first?).

It’s probably also good to be a shopper who already writes reviews. But also, it looks like you’ll need the Field Agent app:

If you want to scrub for details, you can do so here, but it’s this site, that leaks the possible name of Walmart Try and Share, which spills a bit more of the beans:

So it looks like you might get a little bit of a back scratch here? Time will tell, this is new news. Don’t hate us when it’s old and out of date.